BUDGET FOR THE RIGHT WORKKnow which price includes implementation.

At COLONFILM, website speed fixes start at $590 in STANDARD; the technical SEO audit costs $290 in BASIC, and PREMIUM combines wider speed and technical SEO work for $990.

In short

• BASIC is an audit and action plan for up to 500 URLs.
• STANDARD includes an audit up to 2,000 URLs and speed fixes on up to 15 templates.
• PREMIUM covers up to 10,000 audited URLs, speed fixes on up to 30 templates, and specified technical SEO corrections.
• Compare implementation, template counts, and deliverables before comparing totals.

Website speed optimization cost in 2026

The first budgeting decision is whether you want a diagnosis or completed work on the site. COLONFILM offers both through Technical SEO audit & site speed fixes. BASIC provides the audit and prioritized plan. STANDARD and PREMIUM include speed implementation, with different audit limits, template limits, and technical SEO coverage.

These are COLONFILM's published package prices. Each describes a particular purchase, making it possible to choose from your actual needs. A team with its own developer may want the BASIC diagnosis. An owner who wants speed corrections implemented can begin with STANDARD, provided the site and requested work fit its scope.

What determines website speed optimization pricing?

Site structure matters more than a headline page count. A large catalog can share a few templates, while a small campaign site may use several custom layouts. Identify the structures that load different components or behave differently. Those are useful units for discussing implementation and the checks required after changes.

The platform and available access also shape the work. Explain whether you use WordPress or Shopify, who manages the theme, which plugins or apps are essential, and which third parties control relevant components. A provider can make a clearer proposal when it knows which changes it can implement directly.

Finally, identify the requested outcome. An audit, speed corrections, and canonical or redirect fixes are distinct deliverables. Your package should include the tasks you actually want performed. Reading those tasks alongside the numerical limits is a better way to choose than selecting solely by the number of URLs.

How to count URLs and templates before requesting a quote

Build two lists. The first describes the URL population to be audited, such as products, categories, articles, and service pages. The second lists template types for implementation. Add a representative URL beside each template so the provider can see what it contains and how it differs from other layouts.

For example, a hypothetical store may have 1,200 product URLs but only a few product templates. A product with subscriptions or a configurator may deserve its own entry if it uses different components. Explain those variations rather than assuming every product page represents identical work.

Ask how filtered, parameterized, archived, or redirected URLs will be counted in the audit. Record the agreed approach. This is especially useful for stores, where several addresses can describe related content. A clear inventory makes the package limit concrete and avoids discovering midway through the project that the intended scope was different.

When the $290 BASIC audit is the right purchase

BASIC fits a site with up to 500 URLs when you need to understand the technical issues and decide what to fix. It covers crawl, indexation, Core Web Vitals, structured data, and internal links, with a prioritized action plan. The published delivery is three days.

Choose it when your own developer will implement the recommendations or when you need a diagnosis before allocating a larger development budget. A useful action plan should help you discuss affected areas, priorities, and responsibilities. Give the provider your most important pages and the business questions behind the request.

For an illustrative service business, the immediate need could be to understand why important pages feel slow and what technical issues should receive attention. BASIC provides the assessment scope. The business can then assign implementation based on that plan, keeping the diagnostic purchase and the development decisions clearly recorded.

What $590 buys in STANDARD speed optimization

STANDARD includes an audit up to 2,000 URLs and speed and Core Web Vitals fixes implemented on up to 15 templates for WordPress or Shopify. Delivery is five days. It suits a buyer who wants both the technical review and included speed work within those limits.

Suppose a hypothetical WordPress site has 600 URLs across seven templates. Its counts fit STANDARD, and its owner wants performance adjustments implemented. The brief should still identify the relevant templates, available permissions, and essential functions. Those details establish how the package will be applied to that particular website.

Prepare representative pages with realistic content. Include an article with embedded media, a contact form, or a complex product page when those are important parts of the site. At delivery, review the agreed examples and the functions they support. This gives the implementation a practical acceptance process.

When the $990 PREMIUM package makes sense

PREMIUM expands the audit to 10,000 URLs and speed fixes to 30 templates. It also includes schema, redirects, canonicals, sitemaps, and indexation fixes, plus a before-and-after report. The seven-day package is relevant when the work extends beyond speed to those specified technical SEO corrections.

A hypothetical store with 3,500 URLs and 18 templates exceeds STANDARD's numerical limits and fits within PREMIUM's. A smaller store might choose PREMIUM because it needs the additional correction types. Both decisions are about scope: one is driven by scale, the other by the combination of tasks.

Use the before-and-after report to connect the work with its evidence. Review the measured pages, the recorded conditions, and the changes made. Keep any remaining recommendations with the delivery so the person maintaining the site understands what was completed and what still needs a separate decision.

Budget for dependencies and internal coordination

Alongside the package fee, reserve time for providing access, reviewing proposed decisions, and checking business functions. Name one person who can approve changes and coordinate with the provider. A small amount of preparation makes it easier to keep the implementation aligned with the site owner's priorities.

Potential external costs should be identified before approval. These might involve a paid plugin, an app change, hosting, or work by another supplier, depending on the diagnosis. Ask what problem the proposed purchase addresses, who will configure it, and whether it introduces a recurring cost for your business.

Keep those decisions separate in your budget sheet: package fee, any explicitly approved third-party purchases, and internal staff time. A closed optimization engagement can remain straightforward when everyone understands which resources are already available and which additional changes require a separate agreement.

How to compare website speed optimization quotes

Give suppliers the same platform details, URL count, template inventory, and priority pages. Ask them to state whether the fee includes diagnosis, implementation, and reporting. Then compare the exact areas receiving changes. This prevents a quote for a narrow review from being mistaken for a wider implementation project.

Look at the measurement plan as well. Ask which baseline will be retained and how final observations will be presented. Google's Web Vitals documentation distinguishes field measurement from lab testing. Request clear labels for each data source so the delivery explains what its figures actually represent.

Evaluate functional checks with the same care as performance measurements. A store needs its purchasing journey reviewed; a service site needs working forms and navigation. The companion guide to choosing a website speed optimization service provides a fuller set of questions for selecting the provider.

Prepare the project to make good use of the delivery window

Before the start, arrange appropriate access, a backup or theme copy, and a route for reviewing changes. Share major upcoming updates, campaigns, or releases. The published three-, five-, and seven-day deliveries are package timelines; your planning should also allow for preparing materials and reviewing the handoff.

Agree which version of the site provides the baseline. If other teams make changes during optimization, record them so results can be interpreted in context. This is especially useful when marketing adds scripts or product teams change interactive features while the technical work is in progress.

At delivery, walk through the representative pages and the essential functions. Save the report, change record, and any agreed next actions with the site documentation. A future developer should be able to understand why an adjustment was made and which evidence supported it, without reconstructing the project from messages.

Calculate value using the work you need

A useful purchasing question is: what would my team need to do after this delivery? With BASIC, the answer includes implementation of selected recommendations. With STANDARD, the included speed corrections reduce that implementation task within scope. With PREMIUM, the listed technical SEO corrections and comparative report are also part of the purchase.

Choose the smallest scope that covers the actual job. That may mean a broader package for a small site with several correction needs, or an audit for a team that already has development capacity. The right purchase gives you a clear next step and uses your existing resources well.

COLONFILM is the studio of David Colón and Flor in Zaragoza, Spain. Work uses AI agents and human review. Bring your platform, inventory, and priorities to the technical SEO audit and speed service. Those details make it easier to select a package and establish what a useful completed delivery looks like.

FAQ

Does website speed optimization start at $290?

The $290 BASIC package is the audit and prioritized action plan. Included speed implementation starts with STANDARD at $590 for up to 15 templates on WordPress or Shopify. PREMIUM is $990 and adds the larger scope and specified technical SEO corrections.

Does STANDARD cover 15 individual pages?

Its speed implementation limit is 15 templates, alongside an audit of up to 2,000 URLs. A template can serve many individual pages. List the structures and representative URLs before ordering so the audit count and implementation count are both clear.

Are paid apps or new hosting included in the price?

The package covers its stated audit and implementation scope. If the diagnosis suggests a third-party purchase or another supplier's work, request the separate cost and approve it explicitly. Keep recurring software or hosting decisions visible in your own operating budget.

Does paying for optimization guarantee rankings or a perfect score?

The service provides the agreed audit and corrections; rankings and a perfect score are not guaranteed. Google's Core Web Vitals and search guidance explains the search context. Review the work through documented changes, measurements, and functional checks.

Is maintenance part of the package fee?

These are closed projects, with deliveries of three, five, or seven days depending on the package. Keep the handoff for future maintenance and assign responsibility for later updates. Ongoing monitoring or subsequent changes can be planned separately according to your site's needs.